PR FOR HR

PR FOR HR

We recently met with some executives who mentioned they were having challenges. Here are some tips on how to use PR to help attract the right employees and retain them. 1. Show case the leaders, think along the lines of Richard Branson and Steve Jobs The CEO is the organization’s tribal leader. The executive represents…

Creating a Successful PR Event

Creating a Successful PR Event

Hosting a press conference? Launching a product? Kittima Sethi, a PR consultant at Brand Now Co., Ltd, shares six tips for PR success. COMPANIES organize various events throughout the year as a way of interacting with their target audience, clients or the community. These events may be income-generating events such as booths at a shopping…

happy-holidays

The Right Tool For The Right Job | We’re Hiring | Managing Relations with Influencers | Ray-Ban Store Official Opening

With the year almost coming to a close, we continue to heat things up. Starting us off, Brandnow.asia has another great video to watch on using “The Right Tool for the Right Job” and how it can affect your organization. The team had a lot of fun supporting the official opening of the Rayban store at Icon Siam. Click here to…

Brand Performance

Brand Performance, Sales Performance & Transactional Brands | Lalamove & Frank.co.th Partnership | UNHCR’s 8th Refugee Film Festival

Returning from our company trip to FUTR Summit ASIA 2018 in Singapore, we are excited to come back with plenty of things to share. First, we have another video for you. This one is about “Brand Performance, Sales Performance, and Transactional Brands.” This video is to help you understand what strategy fits your objective and how to…

retail-training-program

RetailEX ASEAN 2018 and Digital Thailand Big Bang | What You Need To Know About Video Press Releases | Win tickets to ASEAN Digital 5.0 Summit

Video marketing is on the rise and it has made inroads to PR with the video press release. Check out our guide to making an awesome video press releases by click here. We held a press conference last month to announce the RetailEx ASEAN 2018 event during Sept 19th-21st. Highlights include a Design Pavilion, a huge Vending…

The Difference between Advertising and PR

The Difference between Advertising and PR

Knowing the subtleties of advertising and public relations can help you craft successful marketing communication campaigns. PR consultant Kittima Sethi explains. AS a PR consultant, I have often been asked what the difference is between Public Relations and Advertising. These two areas of marketing are often misunderstood as being the same thing. Both of these…

Donuts or Tires - All Companies Need an Effective Public Relations Strategy

Donuts or Tires – All Companies Need an Effective Public Relations Strategy

Public relations consultant Kittima Sethi explains the benefits of good PR. IN my previous article, I highlighted the differences between public relations and advertising. Both of these marketing tools are important in creating an effective and successful marketing communication campaign. Today, I want to talk about PR and how effective it is for companies; especially…